How to calculate ROI
The ROI formula, with plain worked examples you can check yourself.
ROI = (G − C) ÷ C × 100
The result is a percentage (%).
Worked examples
G = 330 · C = 300ROI = 10%
G = 330 · C = 300ROI = 10%
G = 400 · C = 200ROI = 100%
How to use it
- Write down the values for each letter in the formula.
- Do the brackets first, then divide or multiply.
- Multiply by 100 to show the answer as a percentage.
- Compare the answer with last period or with a competitor to see if it is good or bad.
This formula belongs to Investing & Returns.
Related terms
Practice ROI with real numbers
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