How to calculate Pipeline coverage
The Pipeline coverage formula, with plain worked examples you can check yourself.
Pipeline coverage = P ÷ Q
The result is a number in ×.
Worked examples
P = 60000 · Q = 20000Pipeline coverage = 3×
P = 160000 · Q = 40000Pipeline coverage = 4×
P = 150000 · Q = 30000Pipeline coverage = 5×
How to use it
- Write down the values for each letter in the formula.
- Do the brackets first, then divide or multiply.
- Check the units before you compare results.
- Compare the answer with last period or with a competitor to see if it is good or bad.
This formula belongs to Positioning & Pricing.
Related terms
Value propositionMarket segmentationPenetration pricingPrice skimmingCompetitive pricingUnique selling proposition
Practice Pipeline coverage with real numbers
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